Confessions of an Advertising Man. David Ogilvy

Confessions of an Advertising Man


Confessions.of.an.Advertising.Man.pdf
ISBN: 9781904915379 | 192 pages | 5 Mb


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Confessions of an Advertising Man David Ogilvy
Publisher: Southbank Publishing



David Ogilvy had been in the advertising business only 15 years when he wrote “Confessions of an Advertising Man” in 1962. Regarded as the father of modern advertising, Ogilvy was responsible for some of the most memorable advertising campaigns ever created. And I would remedy that before anyone else finds out. I had learned about advertising by reading the works of people like David Ogilvy. It is considered required reading for all advertising professionals. In his classics, Confessions of an Advertising Man and Ogilvy on Advertising, his focus was on “how to produce advertising that sells. Great insights, anecdotes and suggestions from the world of advertising on how to solve some of the world's problems. Our CEO was provided with the special opportunity to meet and interview the widow of David Ogilvy, Herta in her home, Chateau de Touffou (France). If you're interested in advertising or work in the business and you've never heard of him, you have a problem. Confessions of an Advertising Man is a 1963 book by David Ogilvy. David Ogilvy CBE is one of the famous names in advertising. To sum it up, you can benefit from reading David Ogilvy's Confessions of an Advertising Man. Confessions of an Advertising Man. Anyone want to know what my job is? Not only did I jump on the Mad Men bandwagon, but I am also thoroughly addicted to a personality that the show mentioned in passing: David Ogilvy.

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